Please Note: The information on this page
is subject to change.
Course Title | Cred | Days | Time | Room | Seats Avail | Instructor (Fees) | |
BMKT_225_81 | Marketing Meets: 1/18/2022-3/9/2022 Online Course Note: This is an eight-week course. | 3cr | Arr | Arranged | Online | 17 | C Hitchcock |
Marketing This course is an introduction to the structure and function of marketing inclusive of the analysis of consumer and industrial markets. Students study the four primary elements of marketing - product, place, price and promotion, and use these to develop a comprehensive marketing plan. The material also includes consideration of ethics and social responsibility as related to the marketing function. |
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This information was last updated on Thursday, October 20, 2022 at 3:40:01 PM