Fall Semester 2018 - Credit Courses

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is subject to change.

 Course TitleCredDaysTimeRoomSeats
Avail
Instructor
(Fees)
BMKT_225_01Marketing
Meets: 8/29/2018-12/18/2018
Kalispell Campus
3crMW2:00PM-3:15PMBSS 1092C Hitchcock

Marketing

This course is an introduction to the structure and function of marketing inclusive of the analysis of consumer and industrial markets. Students study the four primary elements of marketing - product, place, price and promotion, and use these to develop a comprehensive marketing plan. The material also includes consideration of ethics and social responsibility as related to the marketing function.



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This information was last updated on Sunday, January 20, 2019 at 5:40:01 PM