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Course Title | Cred | Days | Time | Room | Seats Avail | Instructor (Fees) | |
BMKT_225_01 | Marketing Meets: 8/29/2018-12/18/2018 Kalispell Campus | 3cr | MW | 2:00PM-3:15PM | BSS 109 | 2 | C Hitchcock |
Marketing This course is an introduction to the structure and function of marketing inclusive of the analysis of consumer and industrial markets. Students study the four primary elements of marketing - product, place, price and promotion, and use these to develop a comprehensive marketing plan. The material also includes consideration of ethics and social responsibility as related to the marketing function. |
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This information was last updated on Sunday, January 20, 2019 at 5:40:01 PM